Every year, Mundaring Christian College hosts an Australian Business Week for Year 10 students. Australian Business Week is a week where students form companies in small groups and compete against each other running a multi-million-dollar manufacturing business. By creating and marketing a sports and leisure product of their choice, students will experience the thrill of making decisions that will impact their business. The simulation condenses two years (8 Quarters) of the business cycle into one week where students engage in collaboration to plan, market, and sell their products. ABW will culminate in a trade display day, including showing a student-produced video commercial and company report.
On the first day of the event, students started off by meeting their mentors and then in their designated groups (companies), established their company name, logo, and product. During the week, students heard from Karen Beale (Owner of LYC Business Solutions), who gave a lecture on Finance, and Paul Symons (Snr. Director at PC Locs Pty Ltd), who gave a lecture on Enterprising Spirit Operations, David Pethick (Careers advisor), who gave a lecture on Video advertising, Marsha Dale (Owner of Mother & Bride), who gave a lecture on company report making, and Nic Hind (Precision Coffee Roasters). All presented content was vital to educating students in the area of business, i.e. knowing the market trends, planning, strategising, target audience, marketing, business development, budgeting, staff, etc.
At the conclusion of the week, students had to present their business’s product and how well the product sold to a panel of judges, their peers, and families (online zoom). This included a 30-second advertisement, put together by the students themselves.
“A big congratulations to Dunn-Scott 2 and their mentor Rob Dybeck who won the ABW overall prize. The competition was tight with only small percentages separating the winners and the runner-ups in each category. We were very impressed with all our Year 10 students who remained resilient and committed throughout the week. Everyone worked well together. Thank you to all our mentors and guest speakers who took days off work and offered up their time to help lead, educate, and facilitate the functioning of each group, we couldn’t run ABW without you. We also wanted to thank our judges and Mr. Graeme Cross (SCEA CEO) who came to support and contribute to the scoring of our student presentations on the day. Your feedback to the students was insightful and valuable.”
Please see how winning teams advert below:
